Loyalty Program for Sky Pearl Club
Winning the pole-position in the home market needs comprehensive features
CSA has been outperforming its competitors in member growth since the go-live of LMS in 2017. By seamlessly upgrading to the most recent LMS Version 2004, the CSA Loyalty department was able to independently implement a new Platinum-Tier Level by configuration and unlocked even more attractive features to strengthen the market position of the Sky Pearl Club.
The rapid pace of market growth and our company‘s plans for expansion made it necessary to upgrade to a modern software solution. It is a pleasure to work with our partner LPS as we can rely on the great loyalty know-how of the team as well as the flexibility of the LMS platform. We are looking forward to the upcoming releases and will be happy to discuss further innovation together with our long-term partner LPS.
49
million members
The amount of Sky
Pearl Club members in
2019
16
airline partners
Members can collect
and spend miles through
partner airlines
120
non-air partners
The programm includes partners in hospitality, car rental, financial services, OTAs, telecommunications and healthcare
Why you should download this case study
- You will learn why Asia's leading airline needed to replace its legacy loyalty platform to remain compatible with its Sky Pearl Club loyalty program and secure its future role in the loyalty market
- Find out about the challenges CSA was facing, how our solution helped them achieve their loyalty goals, and how we ensured a seamless integration of our Loyalty Management Suite
- Gain insight into the results CSA achieved after implementing our solution, and learn how they were able to reduce costs at the same time.
