Mileage Plan®

A Loyalty Program That Goes Beyond Travel.

Alaska Airlines’ Mileage Plan® stands out as a top-tier loyalty program, offering members exceptional value through an extensive partner network.

Beyond flights, members earn and redeem miles across dining, shopping, and financial services, making it a perfect choice for both frequent travelers and everyday spenders. Recognized as the Best Airline Rewards Program by U.S. News & World Report for nine consecutive years, Mileage Plan continues to set industry standards.

To support its long-term growth, Alaska Airlines partnered with LPS in 2022. With our advanced Loyalty Management Suite (LMS) – now called LPS FLITE – and expertise, we provide a scalable, cost-efficient solution that modernizes the program, enabling seamless innovation and future expansion.

We are impressed by the seamless implementation of our new loyalty platform in partnership with Loyalty Partner Solutions. Their LPS FLITE* solution has been vital in enabling us to scale our loyalty program to meet our growing needs. The new platform provides us with the flexibility to innovate and make strategic changes to the way our loyalty program works, ensuring we offer the best possible experience to our valued customers.

Brett Cattlin , VP of Loyalty, Alliances and Sales
Alaska Airlines

KEY BENEFITS FOR ALASKA AIRLINES

Speed and Scalability

Alaska’s Mileage Plan can now move faster and scale effortlessly to support upcoming innovations.

Data Insights

LPS’s cloud solution enhances data integration, enabling a more personalized and award-winning loyalty experience.

Future-Facing

With LPS’s expertise, Alaska stays ahead with the latest loyalty capabilities, driving airline industry innovation.

Streamlined Accounting

LPS’s platform simplifies financial processes, giving Alaska’s accounting team intuitive tools for seamless reporting and greater efficiency.

*LPS FLITE was formerly called Loyalty Management Suite (LMS)

FACTS ABOUT MILEAGE PLAN

9,5

mio. active members in 2024

non airline partners

airline partners

WHAT MADE MILEAGE PLAN® FLY EVEN HIGHER?

Discover how smart strategy and expert execution helped Alaska Airlines take their loyalty program to new heights in our case study.

DISCOVER OUR SOLUTIONS TO ELEVATE YOUR LOYALTY PROGRAM

Airline Loyalty

How can you build loyalty in the aviation industry?

Consulting Services

Do you need innovative ideas for your loyalty strategy?

Let’s Start Your Loyalty Journey Together

Are you interested in a demo version or would like to get to know us better?