YOUR LOYALTY KNOWLEDGE Hub

Exclusive Insights
in the world of loyalty.

Keep up on the latest trends in loyalty and industry news to gain valuable insights that enable bolder decision-making, enhance your knowledge, and help you discover innovative solutions within the loyalty landscape.

Benefit from our extensive loyalty knowledge!

Our Top pick

Latest insights and articles you can’t miss.

The Future of Airline Loyalty Tiers: Smarter, Not Higher

Why Status Still Matters - Just Not the Way It Used To: it’s about using data, flexibility, and meaningful recognition to turn member behavior into measurable business growth.

Loyalty & Awards 2025: Insights & Takeaways

Loyalty & Awards 2025 in Amsterdam brought together global loyalty leaders to shape the future of customer engagement - with our Loyalty Navigator workshop offering hands-on insights into the KPIs that truly drive program success.

All articles at a glance

Discover the latest in loyalty with inspiring insights from industry experts.
Man looking at his available Airline Loyalty Tiers

The Future of Airline Loyalty Tiers: Smarter, Not Higher

Why Status Still Matters - Just Not the Way It Used To: it’s about using data, flexibility, and meaningful recognition to turn member behavior into measurable business growth.
LPS Employee
David Glantz, our Director of Business Development & Consulting holding a speech at Loyalty and Awards

Loyalty & Awards 2025: Insights & Takeaways

Loyalty & Awards 2025 in Amsterdam brought together global loyalty leaders to shape the future of customer engagement - with our Loyalty Navigator workshop offering hands-on insights into the KPIs that truly drive program success.
Joel Hausweiler, New Business Manager
KPI Compass

Finding Your Bearings: How to Choose the Right KPIs for Loyalty Program Success

From data overload to strategic clarity - learn how to identify the metrics that really matter.
Contact Valerie Bader, New Business Manager at LPS Sales and Solutions Team.
Our Loyalty Experts Networking at the World Aviation Festival

World Aviation Festival Lisboa 2025: Insights & Takeaways

Loyalty leaders in Lisbon 2025 revealed how digital, personalization, and value are redefining loyalty programs.
Contact Valerie Bader, New Business Manager at LPS Sales and Solutions Team.
Cockpit Dashboard showing KPI Factors

How to Measure the ROI of Loyalty Programs: Step by Step

Key Strategies to Keep Your Loyalty Program Engaging and Effective.
LPS Employee
3 loyalty professional discussing seamless transitions, strategies and opportunities in evolving loyalty programs.

Loyalty Summit Americas Chicago 2025: Insights & Takeaways

Loyalty leaders in Chicago 2025 revealed how digital, personalization, and value are redefining loyalty programs.
LPS Employee

Our References and Whitepapers

Dive into our collection of whitepapers and case studies, designed to deepen your understanding and support your strategies.
Case study cover Miles & More with Lufthansa airplane tail against a sky background.

Case Study
Miles and More

Miles & More transitioned from a traditional frequent-flyer program to a dynamic loyalty program along the entire travel chain and in everyday life with 175+ partners.
Case study China Southern Airlines with airplane in flight and Sky Pearl Club program mention

Case Study
China Southern Airlines

CSA aimed to implement a more dynamic loyalty program that would allow for configurable changes in loyalty mechanics, making it more attractive and competitive in both domestic and international markets.
Case study Deutsche Bahn with train and DB logo, focused on CRM and loyalty program outsourcing.

Case Study
Deutsche Bahn

As a general contractor, LPS enhanced Deutsche Bahn’s BahnBonus loyalty program and BahnCard offerings, significantly increasing rail traffic and participant engagement.
Cover of a case study featuring an Alaska Airlines plane and the title about SaaS migration driving program growth.

Case Study
Alaska Airlines

Alaska Airlines’ Mileage Plan® stands out as a top-tier loyalty program, offering members exceptional value through an extensive partner network.
Case study United Airlines MileagePlus with airplane in flight and loyalty tech tagline.

Case Study
United Airlines

Empowering one of the most awarded frequent flyer programs in the world by migrating over 100 million members to LPS FLITE.
Driving Sustainable Growth Through Green Loyalty Solutions – A White Paper by LPS.

Whitepaper
Green Loyalty

People all over the world see climate change as today’s greatest challenge. Therefore, they find themselves in a growing dilemma when traveling. We wanted to find out why travelers aren‘t using current sustainable airline initiatives.

Discover the Human Side of Loyalty – What Truly Drives Us, in One Insightful White Paper.

Whitepaper
Human Drivers

The personalization of loyalty programs is long overdue. But given the importance of loyalty programs and the close connection airlines keep through them to their customers it is worth stepping beyond the simple loyalty program mechanics to understand what customers really care for, what drives them.
Airplane in flight with text 'Beyond Legacy: A Strategic Guide to Modern Loyalty' and LPS logo on teal background.

Whitepaper
A Strategic Guide to Modern Loyalty

With legacy systems like Siebel holding back innovation, the shift to next-generation platforms is a strategic must. This guide explores how airlines can break free from outdated infrastructures, navigate complex migrations, and unlock new value with a proven approach. Discover what it really takes to future-proof your loyalty program—and why now is the time to act.

Loyalty Program" showing Standard and Revenue modes. Title: "Unlocking Loyalty Program Profitability

Whitepaper
Value Drivers of a Loyalty Program

Move beyond retention. Our white paper offers a guide to unlocking your loyalty program’s financial power. Learn strategic drivers and essential platform capabilities for maximizing revenue and managing costs.

OUR UPCOMING EVENTS

Stay informed about upcoming conferences to connect with experts and peers.

Announcement Visual for the Loyalty Summit Hong Kong

Loyalty Summit Hong Kong 2025

The leading APAC conference for loyalty and customer engagement – to tackle key challenges and opportunities and explore how brands can reimagine loyalty as a strategic engine powered by technology, trust, and traveler insight. The summit is known for its interactive panels, fireside chats, and data-driven insights, bringing together the brightest minds in loyalty to share strategies and best practices.

Theme: Loyalty Reimagined: Commercial Resilience, Cultural Relevance, and the APAC

Announcement Visual for the Aviation Festival Asia

Aviation Festival Asia 2026

At Asia’s leading aviation tech event, top airlines, airports, and innovators come together to explore the latest developments in digital transformation, loyalty, sustainability, and technology shaping the future of aviation.

2,500+ aviation professionals | 150 speakers | 150 exhibitors

Announcement Visual for the CX Retail Exchange EU

CX Retail Exchange EU 2026

The CX Retail Europe Exchange is Europe’s flagship event for retail CX leaders. This exclusive two-day gathering focuses on driving genuine personalization, embedding sustainability, evolving brand experiences, and integrating online and in-store innovation – all through face-to-face networking, one-to-one meetings, and interactive sessions

Announcement Visual for the World Aviation Festival

World Aviation Festival 2026

The world’s largest aviation tech event – Bringing together top airlines, airports, and industry leaders in business models, technology, sustainability, and innovation to shape the future of global aviation.

4,500+ aviation professionals | 600 speakers | 400 Exhibitors

Case Study - Miles & More GmbH

The transformation from a frequent flyer to a loyalty program.

Unlock the full case study by filling out the form below.

Miles and More
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CASE STUDY –
CHINA SOUTHERN AIRLINES

Implementing a more dynamic loyalty program for a global competitive advantage

View the full case study by filling out the form below.

China Southern Airlines
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Case Study - Deutsche Bahn

Providing Best-In-Class Customer Service for Deutsche Bahn.

View the full case study by filling out the form below.

Deutsche Bahn
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Case Study - Alaska Airlines

Unlock the full case study by filling out the form below.

Alaska Airlines
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Case Study - United

Empowering one of the most awarded frequent flyer program.

Unlock the full case study by filling out the form below.

United
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Whitepaper - Green Loyalty

Discover the reasons why travelers are hesitant to embrace sustainable airline initiatives despite growing environmental concerns.

Unlock the full whitepaper on green loyalty by filling out the form below.

Green Loyalty
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Whitepaper - Human Drivers

Explore the deeper factors that truly drive customer loyalty beyond traditional program mechanics.

Unlock the full whitepaper on human drivers by filling out the form below.

Human Drivers
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A STRATEGIC GUIDE TO MODERN LOYALTY

Legacy is behind you – Loyalty Excellence is Ahead. Download our structured guide for navigating the shift to a modern loyalty platform.

Please fill out the form below to receive the full guide via email.

Siebel Guide
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Whitepaper – Value Drivers of a Loyalty Program

Download our white paper to discover how you can turn customer loyalty into measurable growth.

Please fill out the form below to receive the full white paper via email.
Value Driver
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