Software for loyalty programs - loyalty management suite (lms)
The Loyalty Management Suite (LMS)
Freedom at your fingertips.
In Travel & Transportation, a company’s success depends heavily on fulfilling its customers’ desires through loyalty programs. In dynamic markets, those desires can change from moment to moment. Companies need a program whose mechanics can be adapted rapidly, reliably and independently from a system provider by their Loyalty department. The adaptation needs to be supported by a tool that offers freedom and safety. A tool like our Loyalty Management Suite (LMS).
LMS’s standard and adaptable features give you freedom at your fingertips. You have full control of the program design and mechanics, are able to anticipate and react more flexibly to your customers’ needs. LMS also offers a holistic view of your most loyal customers. Use the securely collected information to create custom offers tailored to each participant’s unique taste.
From a technological viewpoint, LMS grants your every wish. Not only is it high-performing, scalable, and secure; it is built for integration into your IT ecosystem and is connectable with all necessary interfaces. And of course, our LMS Services Team is there for you 24/7 to provide technical support.
Some of the most demanding loyalty programs around the world are managed by LMS. These programs satisfy millions of loyal members every day and have turned into real profit centers.
- More freedom for your specialists
- Robust, high-performance software
- Maximum adaptability
- Excellent customer experience
- 360° customer view
As technology evolves, so do your customers’ expectations. Customer loyalty programs that want to keep pace with customer expectation need to develop faster than ever. To do this, our Loyalty Management Suite intelligently connects the collected data to give you a competitive advantage. It also lets you provide a comprehensive customer experience and personalized program offers at all points of contact, keeping your customers engaged and satisfied at every stop on their journey.
With LMS, you get all the features you need to start and run a successful, future-proof loyalty program. Let our intelligent solution handle the technical aspects so you can focus on what matters most: Your customers.
Learn more about the highlights of our Loyalty Management Suite and what it can do for your business!
Holistic Customer View
Participants can access the program easily through different channels while LMS collects and organizes their data. This includes data regarding their transaction as well as any data about their history of communication and loyalty customer service. Operational information analysis in combination with additional airline data will deliver even deeper insights into your customer base.
Benefit: Accumulation of a holistic view of the customer, useful for the program and airline.
Flexible Program Rules and Configuration
The designers of your loyalty program can adjust the program’s mechanics and strategies to suit your needs. LMS is also the business user’s best friend when it comes to configuring individual content and program rules, which can be changed at any time.
Incorporating multiple currencies is no problem with LMS, and it processes collecting and redeeming transactions in real time.
Benefit: Maximum flexibility in shaping the program.
Holistic Customer View
Participants can access the program easily through different channels while LMS collects and organizes their data. This includes data regarding their transaction as well as any data about their history of communication and loyalty customer service. Operational information analysis in combination with additional airline data will deliver even deeper insights into your customer base.
Benefit: Accumulation of a holistic view of the customer, useful for the program and airline.
Flexible Program Rules and Configuration
The designers of your loyalty program can adjust the program’s mechanics and strategies to suit your needs. LMS is also the business user’s best friend when it comes to configuring individual content and program rules, which can be changed at any time.
Incorporating multiple currencies is easy possible with LMS, and it processes collecting and redeeming transactions in real time.
Benefit: Maximum flexibility in shaping the program.ea
Rewards and Recognition
With LMS, program operators can define attractive rewards offers and make them available for customers to redeem via the various channels. These offers include: travel rewards, non-cash prizes, vouchers, “surprise and delight” gifts, access to services, and money-can’t-buy experiences. You can also define rebate rules and differing metrics for members of subprograms, tier members, or participants in selected countries or regions.
Benefit: Attractive rewards portfolio with flexible options for redeeming and with recognition for the most active and most valuable customers.
Partner Integration
LMS enables fast, template-based connectivity for new partners for airline alliances, individual airline partnerships, and for non-airline partners from different sectors. Each partner can define their own rules and values for collecting, redeeming, and billing. Plus, partners can control their own program activities via the partner self-service portal.
Benefit: Expanding the partner network increases attractiveness and member engagement, this turns the program into a profit center.
Rewards and Recognition
With LMS, program operators can define attractive rewards offers and make them available for customers to redeem via the various channels. These offers include: travel rewards, non-cash prizes, vouchers, “surprise and delight” gifts, access to services, and money-can’t-buy experiences. You can also define rebate rules and differing metrics for members of subprograms, tier members, or participants in selected countries or regions.
Benefit: Attractive rewards portfolio with flexible options for redeeming and with recognition for the most active and most valuable customers.
Partner Integration
LMS enables fast, template-based connectivity for new partners for airline alliances, individual airline partnerships, and for non-airline partners from different sectors. Each partner can define their own rules and values for collecting, redeeming, and billing. Plus, partners can control their own program activities via the partner self-service portal.
Benefit: Expanding the partner network increases attractiveness and member engagement, this turns the program into a profit center.
Rewards and Recognition
With LMS, program operators can define attractive rewards and benefits, and make them available for program members to redeem via the various channels. These offers include: travel rewards, non-cash prizes, vouchers, “surprise and delight” gifts, access to services, and money-can’t-buy experiences. You can also define rebate rules and different metrics for members of subprograms, tier members, or participants in selected countries or regions.
Benefit: Attractive rewards portfolio with flexible options for redeeming and with recognition for the most active and most valuable customers.
Partner Integration
LMS enables fast, template-based connectivity for new partners for airline alliances, individual airline partnerships, and for non-airline partners from different sectors. Each partner can define their own rules and values for collecting, redeeming, and billing. Plus, partners can control their own program activities via the partner self-service portal.
Benefit: Expanding the partner network increases attractiveness and member engagement, this turns the program into a profit center.
Data Protection and Security
LMS protects you with a data-steered security concept and standardized security processes. That means you can flexibly restrict access to data and system functions while maintaining totally transparent transactions, data changes, and rule changes. Various fail-safes are in place to detect and reduce fraud.
Benefit: Legally secure basis for the program operator and the trust of your customers when handling their data.
Plenty of flexibility for your members
Enjoy the freedom that comes with having a flexible rulebook.
LMS enables a wide range of individualization of program mechanics, especially for collection and granting benefits. Participants can thus put together and program tailored to their preferences, e.g. with a focus on quickly reaching status levels.
Benefit: Suitable program benefits for each individual participant.
Data Protection and Security
LMS protects you with a data-steered security concept and standardized security processes. That means you can flexibly restrict access to data and system functions while maintaining totally transparent transactions, data changes, and rule changes. Various fail-safes are in place to detect and reduce fraud.
Benefit: Legally secure basis for the program operator and the trust of your customers when handling their data.
Plenty of flexibility for your members
Enjoy the freedom that comes with having a flexible rulebook.
LMS enables a wide range of individualization of program mechanics, especially for collection and granting benefits. Members can thus put together a program tailored to their preferences, e.g. with a focus on quickly reaching status levels.
Benefit: Suitable program benefits for each individual participan
Customer Service
LMS has you covered with the interfaces and tools needed to process customer requests. Exceptional service is guaranteed, whether in self-service, the service center, or at other points of contact.
Benefit: Efficient and excellent customer service.
Hyper personalization
The wide variety of communication opportunities lets you draft, test, plan, carry out, and reuse complex promotional and marketing campaigns across all channels, including location-based services. Reach out directly to your customers in real-time through their preferred media, even during a transaction.
With subprograms, you can address select target groups individually through special program mechanics without having to draw up a completely new program (e.g. a kids’ program).
Benefit: Increasing program relevance and member involvement.
Customer Service
LMS has you covered with the interfaces and tools needed to process customer requests. Exceptional service is guaranteed, whether in self-service, the service center, or at other points of contact.
Benefit: Efficient and excellent customer service.
Hyper personalization
The wide variety of communication opportunities lets you draft, test, plan, carry out, and reuse complex promotional and marketing campaigns across all channels, including location-based services. Reach out directly to your customers in real-time through their preferred media, even during a transaction.
With subprograms, you can address select target groups individually through special program mechanics without having to draw up a completely new program (e.g. a kids’ program).
Benefit: Increasing program relevance and member involvement.
Customer Service
LMS has you covered with the interfaces and tools needed to process customer requests. Exceptional service is guaranteed, whether in self-service, via the service center, or at other points of contact.
Benefit: Efficient and excellent customer service.
Hyper personalization
The wide variety of communication opportunities enables you to draft, test, plan, carry out, and reuse complex promotional and marketing campaigns across all channels, including location-based services. Reach out directly to your customers in real-time through their preferred contact channel, even during a transaction.
With subprograms, you can address select target groups individually through special program mechanics without having to draw up a completely new program (e.g. a kids’ program).
Benefit: Increasing program relevance and member engagement.
