With a seamless migration of data from the legacy Miles & More solution to our Loyalty Management Suite (LMS) and our consulting services, we have ensured the future viability of Europe’s largest airline loyalty program. Since 2012 LMS enables Miles & More to exchange data in real time with surrounding systems and to integrate smoothly with more than 300 partners, regardless of their IT infrastructures. Thanks to LMS, Miles & More was able to grow its loyalty business by increasing member engagement and expanding its partner network – all at a lower cost.
The legacy loyalty platform with a complex landscape of 120+ interfaces needed to be completely redesigned to support the company’s strategic goals of digitization and customer-centric loyalty processes.
The Miles & More Business team is able to configure new currencies, status levels, subprograms, and benefits independently and quickly to enable flexible program adjustments.
The legacy platform needed an easy and smart onboarding and management tool for the extensive partner ecosystem of over 300 air and non-air program partners.
Miles & More needed to replace its legacy loyalty system with a future-proof, state-of-the-art loyalty platform that could accommodate the program’s growing partner and member network. The solution had to also offer the robustness, reliability, and configurability needed to meet the demands of the program’s discerning membership base.