we plan the future of your sustainable loyalty program
A sophisticated plan is the foundation of your forward-thinking, sustainable loyalty business model.
If you want a loyalty program that stands out from the crowd and is ready to tackle whatever the future brings, it all starts with comprehensive planning. Loyalty processes need to be rethought and redesigned. This is followed by establishing a next-generation, intelligent loyalty architecture that illustrates the next phase of your future-fit loyalty program.
Are you ready to lay the foundation for the program’s long-term, sustainable orientation? Start by optimizing loyalty processes and implementing cutting-edge loyalty architecture that make your program even more attractive for members.
The combination of our unique best-practice expertise, creative team, and researched-based market view come together to design your forward-thinking program.
We’ll put together a sophisticated approach for the planning phase that ensures your program further develops and is profitable. Add to that our constant support and an on-going dialog, and you will be ready to turn your customers’ experience into loyalty.
Our Plan Services
Plan loyalty smarter. Talk to us!
Redesign loyalty processes.
Rethinking and adjusting your loyalty processes strengthens the attractiveness and success of your program now and in the future.
Develop your future-fit loyalty architecture.
Building up a lean, powerful next-generation loyalty architecture will save you money and effort while reducing time-to-market.
Re-Design
- Rethink existing processes to deliver more value to the customer
- Optimize processes with a focus on generating efficiency and automation
- Reduce doublings and error sources
- Set up automated, best-practice loyalty processes
- Optimized processes
- Greater automation
- Savings in the service center
- Specialists focused on core tasks
- Increased efficiency and customer satisfaction
Loyalty Process Redesign Approach
Our 3-step approach to designing
a sustainable loyalty program.
Our sophisticated three-step approach has laid the groundwork for countless successful loyalty programs. Here’s how we work with you to plan one that’s both durable and profitable:
Process redesign initialization
- Kick-off workshop with all project members
- Discussing and aligning on goals and decision approach
>> Documented objectives as starting point of assessment phase
Assessment
Phase
- Interviews of stakeholders and workshops with relevant experts from business and IT to understand current and future process requirements and get an overview of the process landscape
- Comprehensive pain-point analysis to identify manual, doubling, or high error rate processes
- Identification of remaining processes
>> Establish aligned documentation of processes which need to be improved.
Design /
Update of Loyalty Process
- Development or redesign of tailored, automated, error-reducing processes
- Full access to our experience and LMS’s features for optimized processes, including for registration, collecting/redeeming, and customer service
>> Definition of automated, best-practice loyalty processes
Architecture
- Perform a review of existing functional and technical architecture
- Redesign architecture aligned with architectural principles
- Apply architectural principles to ensure the alignment of LMS with clients' needs
- Sleek, future-fit, cutting-edge architecture
- Replacement of surrounding systems through LMS
- Homogenization of the architecture
- Savings in maintenance
- Savings in integration
- Automatization through E2E-Integration
Loyalty System Design Approach
Our 4-step process for building a powerful,
next-generation loyalty architecture
Renovation is hard work, but our process makes it simple. Here is how we analyze and reinforce your system design to stand up to the demands of today and tomorrow:
Architecture
Initialization
- Kick-off workshop with all project members
- Discussion and alignment on goals and decision approach
>> Documented objectives as starting point of assessment phase
Assessment
Phase
- Interviews of stakeholders and workshops with relevant experts from business and IT to understand current and future requirements for the target architecture as well as the integration approach
- Gap analysis of clients’ current architecture with focus on mapping of modules and replacement of surrounding systems
>> Establish aligned documentation for development of architecture
Architecture
Development
- Development of tailored architecture under consideration of identified gaps, modules, and surrounding systems
- Workshops with an iterative approach to the continuous development of the target system’s design.
>> Delivery of tailored, sleek, and future-fit next-generation architecture
Integration
Approach
- Development of a tailored integration approach
>> Delivery of a tailored integration approach
Summary
Planning a program that ties everything together - without tying you up in knots.
Planning a program that ties everything together - without tying you up in knots.
Loyalty Process Redesign
Rethinking of loyalty processes on basis of a comprehensive
business analysis for:
- Best-practice loyalty processes
- Increased efficiency & productivity
- Cost savings
- Automated, best-practice loyalty processes
Next-Generation Loyalty Architecture
Adaptation of client’s system design on basis of a comprehensive
business analysis for:
- Future-fit loyalty architecture
- Reduced complexity & effort
- Cost savings
- Future-fit, economic, next-generation architecture
