Boost Sales with
Loyalty Solutions for Retail & E-Commerce.
Success in loyalty starts with the right strategy and platform. With PAYBACK, Europe's largest coalition program, we offer unmatched expertise to help retailers design customer-centric loyalty programs in retail and e-commerce. Powered by LPS RAISE, our flexible platform adapts to your unique needs.
Challenges in Retail and E-Commerce
Evolving customer expectations
Increased market competition
Balancing costs and value
Brick-and-Mortar obstacles
Monetizing customer access
A Future-Ready Retail Loyalty Program
- Personalized customer experiences: Offer tailored campaigns that resonate with individual preferences, driving engagement and building emotional connections.
- Seamless omnichannel engagement: Whether shopping online, via app, or in-store, our platform ensures a consistent loyalty experience with omnichannel integration that simplifies the customer journey.
- Cost-Efficient loyalty management: Streamline operations, optimize resource allocation, and reduce costs while maintaining strong customer engagement for higher ROI.
- Real-Time program adaptability: Stay agile with features that allow instant adjustments to campaigns, rewards, and customer tiers, offering personalized experiences in real-time – no coding necessary.
- Scalable and future-ready: Our modular architecture ensures your loyalty program grows effortlessly with your business, whether expanding geographically or serving more customers.

Achieving Retail Loyalty Excellence.
Introducing LPS RAISE—our next-generation loyalty platform designed to elevate customer engagement. RAISE stands for Rewarding Affinity & Interactions for Superior Engagement, and is built to help retailers create data-driven, engaging, and sustainable loyalty programs.
Broad range of adaptable loyalty mechanics
No-code program management
Modern MACH Architecture
Stay Competitive with a Flexible & Engaging Loyalty Platform
- Onboard customers seamlessly across multiple channels.
- Offer diverse earn-and-burn mechanics, from points to cashback and rewards.
- Manage customer tiers based on lifetime value for personalized treatment.
- Drive engagement beyond transactions with gamification and bonus campaigns.
- Integrate external partners and run co-funded promotions.
- Scale globally, regionally, or locally with one adaptable platform.
Build Long-Term Engagement & Loyalty
- Reward high-value customers with exclusive benefits or subscriptions.
- Motivate ongoing engagement with multi-transaction, goal-based campaigns.
- Increase conversions with personalized promotions and product suggestions.
- Boost order value through intelligent cross-selling and upselling.
- Automate lifecycle-specific offers and multi-step communication paths.
- Balance reward costs with customer acquisition value.
Deliver Targeted Offers & Experiences at Scale
- Run highly personalized campaigns using an integrated promotion engine.
- Target offers by SKU, category, brand, partner, channel, or region.
- Launch and modify campaigns instantly with intuitive, no-code tools.
- Personalize across all retail touchpoints with a unified customer view.
- Reduce incentive costs with strategic, segmented promotions.
Unify Customer Interactions Across All Touchpoints
- Ensure seamless loyalty integration across POS, online, and mobile.
- Unify customer profiles from online and offline interactions.
- Enable easy reward redemption across all sales channels.
- Drive traffic with cross-channel promotional capabilities.
Execute Loyalty Initiatives Quickly—Without IT
- Build automated workflows and personalized journeys in minutes.
- Configure rules, rewards, and campaigns effortlessly—no coding needed.
- Deploy new campaigns and updates in minutes, not months.
- Test and iterate loyalty mechanics without technical bottlenecks.
- Integrate complex partner networks and cross-channel promotions.
Optimize Program Performance with Advanced Analytics
- Track key metrics like redemption rates, retention, and purchase frequency.
- Compare loyalty members’ behavior vs. non-members to refine strategy.
- Integrate loyalty data seamlessly into BI/reporting tools.
- Continuously test and optimize program elements with data-driven insights.
- Gain instant program insights with dynamic, real-time dashboards.
Stay Ahead with a Future-Proof, MACH-BasedPlatform
- Benefit from a microservices-based modular structure for flexibility and rapid iteration.
- Ensure seamless integration with an API-first approach, making all functionalities accessible via APIs.
- Rely on high availability and resilience with cloud-agnostic, auto-scaling infrastructure.
- Gain front-end development freedom with a headless architecture.
- Stay future-ready with agile scalability and rapid deployment for emerging integrations.
Effortless System Integration
- Speed up implementation with pre-built integrations for POS, e-commerce, CDP, CRM, and more.
- Simplify third-party connections using standardized REST/Open APIs.
- Choose from real-time APIs or batch interfaces for flexible integration.
- Access comprehensive API documentation for faster alignment.
Reliability & Performance at Scale
- Optimize workloads with horizontal and vertical scaling for all services.
- Ensure peak efficiency with true auto-scaling and advanced load balancing.
- Minimize costs by scaling only relevant services.
- Enhance resilience with a cloud-agnostic architecture.
- Enable seamless auto-scaling and automated query optimization of the operational database.
Focus on Innovation, Not Maintenance
- Offload updates and support with our SaaS model.
- Choose flexible SLA options tailored to your needs.
- Eliminate planned downtimes with CI/CD for seamless updates.
- Manage users effortlessly with centralized role and rights control.
- Stay informed with real-time system status monitoring and alerts.
Enterprise-Grade Security & Compliance
- Protect data with end-to-end encryption and secure authentication.
- Ensure GDPR compliance with transparent data processing and subject rights management.
- Maintain strict data privacy with historicized consent versions.
- Rely on regular security audits and penetration testing for risk mitigation.
Stay competitive with an advanced, flexible and future-proof Loyalty Platform
- Increased Customer Retention & Lifetime Value – Reduce acquisition costs by fostering long-term customer loyalty and engagement.
- Data-Driven Personalization & Promotions – Boost conversion rates with customer insight driven, targeted offers and personalized promotions.
- Seamless System & Omnichannel Integration – Ensure a frictionless experience across all channels with easy system integration.
- Agility & Ease of Use for Faster ROI – Quickly launch and adapt loyalty programs without IT reliance, accelerating customer engagement and revenue growth.
- Cost-Efficient & Secure Operation – Scale effortlessly with a modular, cloud-native SaaS platform optimized for security and efficiency.
Seamless Loyalty Program Management
Running a successful loyalty program doesn’t have to be complex. With our expert business services, we handle the operational details so you can focus on growth. From day-to-day management to optimizing every touchpoint, our team ensures your program runs smoothly and delivers exceptional experiences. Let us manage the complexity, while you enjoy the benefits
Contact us
Ready to transform your loyalty program into a revenue-driving powerhouse? Fill out the form to start gaining your competitive edge.
